The BMV Group launched its new Internet site which places it at the forefront of stock markets through its innovative tools and search engines that comply with international standards.
Technology in stock markets has become an essential element both in everyday transactions and in harmonization with investors and the general public. For that reason, and due to the need to have an Internet site equal to the relevance of the stock markets, the Mexican Stock Exchange (BMV, Bolsa Mexicana de Valores) successfully launched its new site. The redesign required participation from all BMV Group’s business areas.
The new site meets the Mexican Stock Exchange Group’s plans to be in the technological forefront in addition to new graphic functionality to improve the user’s browsing experience, Its search engines comply with international standards, context indexers for positioning in Internet browsers, and is a cornerstone of the group’s digital promotion strategy with links to social networks. In this regard, BMV Group’s success is very impressive: 11,000 Facebook page fans, 95,000+ Twitter followers, and more than 2,500 followers on LinkedIn. This online presence has engaged a greater number of users and effectively promoted the products and services offered by the BMV Group.
Among the functionalities of the new website site are: recommendation by profile with access to information; contents customization through widgets; search engines with predictive text; tools for quick access to contents; links to social networks; and contacts by section. It also allows mobile users on Android and iOS platforms to download an app for use on smart phones. Throughout the site the user can get acquainted with the courses and diploma courses taught by the Mexican Stock Exchange School, and get to know the SiBolsa service as well as related topics in each section.
One of the major functions of the new site is the job opportunities section with links to the various BMV Group’s companies so professionals interested in becoming a part of the stock market can access the information. The user can also access up-to-date news and events through the site’s press room module with information from issuers and the market itself as well as BMV Group’s companies’ sites. There is also a high-availability fail-safe structure, allowing the visualization of interactive components without the need toinstall plugins.
The BMV Group site has an open-standard graphic handling able to be viewed by current versions of the various browsers, all of it under an updated HW/SW code sign plataform. This major change represents Mexican companies listed in the Mexican stock exchange and supports prompt attention to the concerns and suggestions posted by the users through the company’s various communications channels.
Each section of the new site is focused on helping users find useful contents by accessing the Mexican stock exchange’s site. Thus, the Mexican Stock Exchange Group is at the forefront of the global markets.
